"Light" Spreads to the World, "Benefits" Every Household | Sunny Day Light & Harmony Brand Strategy Launch Successfully Held, Ushering in a New Journey for Residential Brands!
"Light" spreads throughout the world, "gathering" every household! As a brand-new sub-brand of Qingtian Technology Group's residential distributed business, Qingtian Guanghui officially debuted in Jinan, embarking on a new journey of rapid brand development.
On February 28th, the launch conference for Qingtian Technology's new residential brand for 2022 – Qingtian Guanghui – was grandly held in Jinan, China. Senior leaders from Qingtian Technology, including Vice President Cao Feixiang, Assistant President Wu Guorong, Residential Director Zheng Junjun, and Operations Director Mei Shujun, along with Qingtian distributors from all over the country, gathered to unveil the new 2022 strategy for Qingtian Guanghui and discuss its future!
As a pioneer in residential PV, Sunny Solar has consistently maintained a leading position in the industry. In the new competitive landscape of 2022, through a systematic and comprehensive upgrade, it has created a brand new residential PV brand, Sunny Solar Hub, adhering to the principles of "professionalism, efficiency, greenness, and win-win cooperation," and is committed to building a full-scenario interconnected platform for residential PV, achieving new heights in brand development.
2022 presented both opportunities and challenges for the photovoltaic industry. On the one hand, the photovoltaic market experienced explosive growth; on the other hand, industry competition intensified. The industry landscape is gradually becoming clearer, but the future remains uncertain. As a pioneer in the residential photovoltaic industry, Qingtian has keenly observed industry trends and clearly recognized that the era of brand transformation has arrived! At the meeting, Qingtian Photovoltaic officially announced its 2022 performance targets for its residential photovoltaic product, "Huiminbao".
The new strategy provides direction for the future development of Qingtian Guanghui. In 2022, Qingtian Guanghui will integrate the strengths of "brand, product, channel, and service" to achieve great success! Qingtian Guanghui will fully leverage its brand communication efforts to create a high-profile brand presence. Through frequent placements on various self-media platforms such as WeChat official accounts, Douyin, and video accounts, it will build its own online and offline communication matrix, creating its own brand characteristics, thereby forming diversified traffic entry points and constructing a traffic barrier. Simultaneously, based on its existing residential cooperative construction products, it will focus on product development. Qingtian Solar Loans and operating leases for residential solar products will be launched to meet the needs of different users. It will strive for mutual benefit and win-win cooperation with distributors to realize terminal profitability and achieve the new strategic goals.
After seven years of dedicated development in distributed photovoltaics, Qingtian has steadily built its reputation and demonstrated its passion, a passion that will only intensify in 2022! With the combined efforts of all parties, Qingtian Photovoltaic is poised to reach new heights in brand development and become a shining new star in the vibrant residential photovoltaic market!
